Marketing Head, India

Wonderful opportunity to be in an award-winning IT/NW Security based organisation looking for Marketing Head, India

 

Please DM for further details

H/P: +65 9165 5825  || H/P: +91 99867 39628 ||  E-mail: surendra@pivotal.associates

 

Marketing Head, India 

Pivotal seeks the above for the India market. As a member of the global marketing organisation, you will be part of a collaborative team working together where you will be focused on pipeline generation which has immediate and long-term impact on our business goals, working hand in hand with the India territory sales team.

In this role, you'll be responsible for developing, implementing and executing marketing campaigns and activities that build pipeline for the region.

You will work very closely with the sales teams, sales engineers, channel partners, and a global marketing team to localise content and create regional specific campaigns that generate awareness, interest and demand for Pivotal solutions using the  right mix of marketing tactics.

Your opportunity:

 

v Own the marketing plan from plan, execution and ROI analytics, maintaining a rolling quarterly planning process

v Partner with sales teams to develop and execute a marketing plan that aligns to and supports sales objectives, measured by contribution to pipeline.

v Create, execute and manage partner marketing programs with the partner ecosystem.

v Organise and coordinate on-site sales events and 3rd party conferences

v Track and analyze marketing reports to determine what is working, what can be improved

v Be the marketing subject matter expert for what works in territory to achieve marketing and sales objectives

v Be an active participant and contributor

What You’ll Need:    

 

·      Minimum of 5 years’ experience in marketing technology products and solutions B2B, channel and direct.

·      Security software is a plus.

·      Building and executing a marketing plan, channel and direct
Skilled at building and maintaining strong relationships with sales teams, marketing as a partner to sales for success.

·      Strong writing skills – short-form, copy writing and editing skills as needed for campaign development and execution.

·      Nice to have - Understand CRM (preferably Salesforce.com) and how the CRM system works together with Demand Generation and automation tools (preferably Marketo).

·      Willingness to leverage (and learn!) and evangelise technology stacks in Account Based Marketing tools such as Demand Base, Groove, and more.

Personality Profile / Work Ethic

 

ü Independent worker with high self-motivation and sense of urgency.

ü Organized, meets deadlines, collaborative with key stakeholders.

ü Critical thinking, problem solving, analytical thinking skills.
High attention to detail and accuracy in a fast-moving environment.

ü Collaborator, influencer, change agent with an upbeat work ethic